Organization-Wide LMS Strategy
Organization-Wide LMS Strategy
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⚠️Disclaimer: visual examples available upon request.
Audience
Audience
Education Professionals in the PreK-12 sector interested in UDL (Universal Design for Learning)
Client
Client
Private Edtech Organization
Languages
Languages
English
Roles
Roles
Project Manager, Lead Instructional Designer, Lead UX/UI designer, Graphic designer
Tools
Tools
Canvas LMS
Articulate 360
Figma
Miro
Google Suite
Adobe Premiere
xAPI/SCORM
Overview
Charged with designing a single UDL course, I uncovered systemic content and workflow gaps that had stalled progress for years. Instead of just one course, I also led the creation of a scalable eLearning framework enabling the whole organization to build, update, and launch future courses all in under 12 months.
The Problem
Multiple failed attempts to launch the UDL course stemmed from:
Content overload and unclear structure
Inconsistent tone/branding across courses
Frequent LMS migrations causing fragmented workflows
Inconsistent cross-functional collaboration
The Solution
I redefined the project to deliver a repeatable, organization-wide strategy:
Built a modular, accessible course in Canvas LMS with reusable instructional and visual templates.
Established naming conventions, visual identity standards, and content patterns for scalability.
Implemented collaborative tools and processes to align SMEs, designers, and stakeholders.
Timeline
1.
Concept / Idea
2.
Learner Research
3.
Create objectives
4.
Action Mapping
5.
Storyboarding
6.
Mockup & Prototype
7.
Development
8.
Takeaways
My Approach & Methodology
I led the entire learning experience lifecycle—from discovery and strategy to content design, visual design, and delivery. My work combined instructional design, product thinking, and UX practices to meet both learner needs and organizational goals.
To achieve this, I used a hybrid methodology:
Heuristic Evaluation: Audited existing content and courses for visual, pedagogical, and UX consistency.
User Research: Conducted surveys, interviews, and personas to understand learner needs, barriers, and motivations.
Design Thinking: Co-created and tested course concepts rapidly, centering both SME input and learner feedback.
Agile Project Management: Worked in sprints with cross-functional teams, using Miro to track progress and improve visibility.
Outcomes
Launched a flagship UDL course and an internal eLearning system now used organization-wide.
Cut future course-development time by ~65–70 % through reusable design systems and clearer workflows.
Increased brand recognition with ~80 % improvement in visual/ instructional consistency.
Earned organization-wide recognition and became the most-requested designer for subsequent projects.
Key Learning
Start small, think big: A single course can be the seed for scalable systems that create company-wide benefits when you approach it with strategy in the early stages.
Systems amplify impact: Design consistency, documentation, and collaboration tools helped scale efficiently and bring stakeholders along
Meet people where they are: Using Miro instead of Figma made stakeholders feel more comfortable and increased meaningful participation in the design process. Choosing tools your team is comfortable with increases stakeholder buy-in and cross-team understanding.
Instructional design and UX go hand in hand: Bridging these disciplines led to a product that was both pedagogically sound and user-centered.
Documentation is power: Templates, naming conventions, and content libraries saved hours of time and improved handoff quality across teams.
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